In this modern era, integrating Dynamics 365 with Microsoft Azure is one of the best ways to improve performance and deeply integrate operational data. Furthermore, with Advanced DevOps pipelines and secure API communications, this powerful Azure toolkit goes way beyond basic CRM and ERP tasks by furthering Dynamics 365’s capabilities. It does not matter whether you are using real-time messaging or bulk data transformation; this comprehensive blog on Microsoft Dynamics 365 integration will walk you through everything you need to know to configure.
A Quick Start Guide to Dynamics 365–Azure Integration
Below are some general concepts of Dynamics 365 cloud integration. Today, many Azure technologies are in use with Dynamics 365.
Azure Service Bus
A fully managed message broker enables publishing messages asynchronously from Dynamics 365 to any external listener service. It finds its best application for event-driven integrations.
CHECK Azure Logic Apps
Automate workflows with this low-code tool.
Data Factory in Azure
Fully managed ETL service to sync large sets of data from Dynamics 365.
Azure DevOps
Provides Continuous Integration in Dynamics 365.
Dynamics 365 API Integration
Provides REST and SOAP endpoints to allow for custom integrations, middleware connections, and authentication between services.
How to Configure Dynamics 365 Integration with Azure Service Bus
Of all the Azure-Dynamics 365 integrations, one of the most implemented today for event-driven communication is Azure Service Bus. It enables applications such as Sales, Customer Service, and Finance for Dynamics 365 to publish messages into Azure upon data changes.
Indeed, here is the step-by-step setup for Azure Service Bus Dynamics 365.
Step 1: Create an Azure Service Bus Namespace
- Open the Azure portal and sign in.
- Search for Service Bus, then select Create Resource.
- Select:
- Subscription
- Resource Group
- Namespace Name
- Region
- Pricing Tier is either Standard or Premium; queues/topics require one of these tiers.
- Click Review + Create
Once deployed, your namespace will become the message broker for Dynamics 365.
Step 2: Create Service Bus Queue or Topic
Click on the namespace, then Queues, then Add Queue.
You can also use Topics if you want to send broadcasts to a lot of subscribers.
Setup:
- Queue Name
- Max Size
- Message Time-To-Live
- Enable Session (optional)
- Click Create.
Step 3: Create Shared Access Policies (SAS)
- Open your Service Bus namespace.
- Shared Access Policies.
- Establish a new policy including
Permission Provisioning for Dynamics 365
Permission to Manage/Listen for receiving systems (optional)
- Copy the Primary Connection String and Key Name.
How to Configure Dynamics 365 Service Bus Integration with CRM
After the setup in Azure is complete, connect Dynamics 365 to the Service Bus queue.
Step 4: Dynamics 365 Plug-in and Integration Configuration
- Open the Power Platform Admin Center.
- Within Dynamics 365, go to Settings → Administration.
- Click System Settings.
- In the Customizations tab, Enable Integration with external systems should be turned ON.
Step 5: Register the Azure Service Bus endpoint in Dynamics 365
- Open the Plugin Registration Tool that is included with the Dynamics 365 Developer Toolkit.
- Log in to your CRM environment.
- Click on Register → New Service Endpoint.
- Type:
- Endpoint Name
- Service Bus Namespace
- Queue/Topic Path
- SAS Key & Connection String
- Choose the type of Contract. The most common is One-Way.
- Click Register New Step.
This binds messages from Dynamics 365 to Service Bus events.
Define Events to Post Messages to Azure Service Bus
Dynamics 365 uses steps to send events to Azure. Every step defines what triggers posting of a message.
The triggers may be the following:
Create
Send data on creating new records of any type: Lead, Opportunity, Customer etc.
Refresh
Would you want to push updated fields, like status changes or updated assignments to Azure?
Delete
Also, can you notify downstream systems in case a record is removed?
Assign/Reassign
Useful for workforce management or automating ticket routing.
Custom Plugin Triggers
Enables custom business logic to be performed before the events are sent.
Steps in configuration:
- Select an entity, e.g., Contact, Account, Invoice
- Operations that are provided on the message: create/update/delete.
- Execution Mode: Asynchronous is the best.
Setting Up Dynamics 365 – Azure DevOps Integration
Step 1: Create an Azure DevOps Project
- Go to dev.azure.com.
- Click New Project.
- In the repository type, select Git.
- Add teams, artifacts, and pipelines as needed.
Step 2: Connecting Azure DevOps to Dynamics 365
- You can connect DevOps to Dynamics using:
- Power Platform Build Tools
- Azure DevOps Pipelines
- Service connections (OAuth/ S2S)
- Service Connection – Create
- Go to Project Settings → Service Connections.
- Power Platform.
Add:
- Client ID
- Client Secret
- Tenant ID
- Environment URL
It means DevOps can deploy and extract solutions from D365.
Step 3: Create Pipelines to Automate Deployments
Using Azure DevOps Pipelines, you can automate the complete Dynamics 365 deployment process, including:
Exporting Dynamics 365 solutions
Storing solutions in version control
Automatically deploying solutions to other environments
Typical Pipeline Stages
Extract Solution
Export the Dynamics 365 solution from the source environment.Unpack Solution into Source Control
Convert the solution into source-controlled files for better version tracking.Check the Solution
Run solution validation and quality checks.Zip the Solution
Package the solution for deployment.Deploy to Target Environment
Import the solution into the target Dynamics 365 environment.
Step 4: Leverage Repos for Dynamics 365 Code and Configurations
- Azure Repos supports:
- JavaScript Web Resources
- Plugin Projects (C#
- Workflows
- Environment variable definitions
- Deployment scripts
This is the centralized integration services and development assets for Dynamics 365.
Get Assistance in Setting Up your Azure Dynamics 365 Setup.
Indeed, the Dynamics 365 integration services with Azure are transformational but quite complex. With so many different tools and aspects that one considers in authentication and architecture, it’s little surprise that so many organizations seek out expert help to make sure scalability and security are taken care of.
Why Consider Professional Dynamics 365 Integration Services?
- Proper architecture of a system avoids issues related to performance and scaling.
- Data flows become secure, reliable, and compliant.
- CI/CD pipelines reduce deployment errors very strongly.
- Workflows involving Azure Service Bus is easier to maintain.
Conclusion
In that respect, integration of Dynamics 365 with Microsoft Azure yields a highly scalable and automated ecosystem. You need to learn how to connect through Azure Service Bus so you can automate workflows with Azure Logic Apps, synchronize large datasets with Azure Data Factory, and deploy your solutions with Azure DevOps. Each one of them will add value to Dynamics 365





